Outdoor Brands Doing Good During Covid-19 Pandemic

April 23, 2020

The Covid-19 pandemic has swept across the world, halting life as we know it for the time being. Similarly to everyone, for outdoors people, lockdown isn’t going to be easy. For starters, we can’t travel to our favourite crags; we can’t continue to ski into the spring, and we can’t even visit friends or family.


But during these crazy times, there’s a number of outdoor brands that are using their resources and expertise to come up with creative ways to help front line workers. Whether that be manufacturing protective gowns for health workers or using 3D printers to produce masks, here’s a round up of a few of the great brands doing good:



Amid the Covid-19 pandemic, Arc’teryx has shifted its expertise from the outdoors, to indoors. Applying their famous design principles, the brand is committing to manufacture 90,000 protective gowns for healthcare in partnership with B.C Apparel and Gear Association members. This comes at a time when the local province is suffering a huge shortage of PPE to fight against the virus.

Last week alone, five hundred gowns were delivered to hospitals, and and the brand is expected to manufacture 30,000 medical gowns in the weeks ahead.

“The world around us has shifted, and we knew that we needed to help protect our frontline healthcare workers,” said Shirley Chan, Senior Director of Product Commercialization and Quality. “There wasn’t much we could do on the medical front lines, but as apparel designers and manufacturers, we could turn our expertise to support the medical community in this fight. Creating the right gear is something we know how to do, and by making the pattern open source, we hope others with manufacturing capabilities can bring more protective equipment to those communities in need.” 




Working closely with health professionals at Oregon Health & Science University (OHSU), Nike’s manufacturing and product teams have come together to provide full-face shields and powered, air-purifying respirator (PAPR) lenses to protect against the coronavirus (COVID-19).

Nike’s version of the full-face shield transforms elements of the brand’s footwear and apparel into much-needed PPE. Collar padding once destined for shoes is repurposed; cords originally earmarked for apparel reconsidered; and, most important, the TPU component of a Nike signature—the Nike Air soles—reimagined.


Decathlon UK

Believe it or not, medical professionals have been using Decathlon’s full face ‘Easybreath’ snorkels as face protection in the fight against the virus. An Italian doctor then went one step further and suggested turning the snorkel into a ventilator by plugging it into a machine. It’s yet to happen by Decathlon have donated swimming goggles and snorkel masks to hospitals around the country.


Photo: Reuters



New Balance

New Balance’s Maine and Massachusetts factories are teaming up with local medical facilities to ensure FDA compliance, and aiming to make up to 100,000 face masks weekly. Their R&D team will also be working on gowns, foot covers, and other essentials.



Remember, stay home, stay safe! 

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